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eCool

It's always a chore to clear space out in your fridge when a friend brings over a 12-pack to share. What if you could just bury the drinks instead?

It's not a fantasy. The newly conceived eCool ($349) stores your cans of beer and soda below ground, thereby keeping them cold naturally. eCool is billed as an environmental product because it saves energy, but even better than that, it's just plain f*cking cool. Who doesn't want to drink a beverage that's been hiding underground?*

*Sewer water excepted.

More   Life  |  Sports & Outdoors $349  Buy  |   Comment   |   SHARE

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