We think rug shopping is very much like shopping for that perfect sweater or ideal pair of shoes. It seems as though any time we're actually serious about buying a rug, the perfect one eludes us. So, though none of us are actually in the market for a new area rug today, we thought maybe you were. We just want you to take a look at the Safavieh Soho Rug ($44-$654). We can imagine building an entire room around it and think that the stunning burst of color would jazz up even the most vanilla of spaces.
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