Mustela PhysiObébé No-Rinse Cleansing Fluid

You slather your babies in sunscreen the moment you leave the house. Especially when you go to the beach. But since Junior is going to zonk out the moment his precious curls hit the car seat on the way home, a hosing-down is imperative before he gets in the van in the first place. So, after rinsing him off in the frigid water of the public shower, rub him down with Mustela PhysiObébé No-Rinse Cleansing Fluid ($15). It gets rid of dirt and hydrates his parched baby skin without the need for a second visit to the torture chamber that is the Antarctic shower stall. He's much cuter when he's clean and not screaming his face off.

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