Primer is the new black, apparently, since every makeup company, from 99-cent brands to spa-quality chemists, are coming out with a self-proclaimed revolutionary makeup primers. What sets Tarte ReCreate™ Silicone-Free Primer with Wrinkle Rewind™ Technology ($32) apart? It doesn't just create a smooth canvas for your paints & powders to stick to: it actually improves skin for a better complexion with or without makeup. Formulated for sensitive, acne-prone oily skin, it helps combat wrinkles, firms skin tone, and moisturizes with Vitamin E. And, as with most Tarte products, it's certified cruelty free.
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