These days, it's close to impossible to keep up as mascara after mascara rolls out of the assembly line. And while we have our favorites (above) and admit to trying on a new lash look almost daily, we're quickly become devotees of brand new Givenchy Phenomen'Eyes Mascara ($27). Why, you ask? For starters, it's got this great round tip, never before seen in our favorite beauty staple. The precision wand really does reach every single lash, plus it also curls them as it works. In brown and black, for every blonde and brunette.
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