Even the world's most flattering lipstick isn't going to do a whole lot for you if your lips are cracked, dry, and flaky. Keep your lips lusciously soft and smooth with Clark's Botanicals Ultra Rich Lip Balm ($19). It's got your standard moisturizers like shea butter and aloe, but this baby is the ultimate because it also has marine collagen microspheres that keep your lips hydrated to the max by delivering ongoing moisture (it's ok, we didn't know what they were either).
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